Paperback: 224 pages Publisher: Vintage; 1st Vintage Books ed edition (March 12, 1985) Language: English ISBN-10: 039472903X ISBN-13: 978-0394729039 Product Dimensions: 7.4 x 0.5 x 9.8 inches About author: David Mackenzie Ogilvy was born on June 23, 1911 at West Horsley, Surrey in England. He was a notable advertising executive. He has often been called "The Father of Advertising." In 1962, Time called him "the most sought-after wizard in today's advertising industry." He was known for a career of expanding the bounds of both creativity and morality in advertising. David Ogilvy died on July 21, 1999 at his home, the Chateau de Touffou, in Bonnes, France. Ogilvy remains one of the most famous names in advertising and is considered one of its dominant thinkers, among (Raymond Rubicam, Leo Burnett, William Bernbach, and Rosser Reeves), who shaped the business after the 1920s. Download: MOBI: Vui lòng đăng nhập hoặc đăng ký để xem link EPUB: Vui lòng đăng nhập hoặc đăng ký để xem link
Cảm ơn tình yêu <3 <3 <3 Đã chia sẻ một quyển sách thú vị về quảng cáo. "Đơn giản - tinh tế, phá bỏ mọi nguyên tắc" là từ người ta dành cho David Mackenzie Ogilvy. Rất chi là hợp với style của mình
